Thursday 25 August 2016

Salesforce's next AI product "Salesforce Einstein"



ref. from forbes

Salesforce is at work on an artificial intelligence-related product called Einstein, according to a lengthy profile of CEO Marc Benioff that’s online today and is set to appear in the Sept. 13 issue of Forbes.

Einstein is Salesforce's attempt to add artificial intelligence to its flagship customer relationship management product. While we don't know many details about the product yet, Benioff does tend to like to tease the company's major new product releases by dribbling out tidbits before the official announcement.

The product is set to launch at Salesforce’s Dreamforce conference Oct. 4-7 in San Francisco, according to the report. Salesforce declined to comment. The Forbes profile portrays Benioff as a hyper-energetic co-founder/CEO with a strong social conscience who has built an innovative 17-year-old company that has grown fast but now needs new innovation to continue to flourish.

For instance, Benioff tweeted out that Einstein will be the "first comprehensive AI platform for CRM." While that sounds like a bunch of buzzword gibberish, it underscores that Einstein is the AI product that Benioff had hinted about a few months back, when he spoke to Wall Street analysts during a quarterly conference call

"We are introducing this AI wrapper," he said. "Artificial intelligence is becoming part of Sales Cloud." He said at the time, that AI will eventually be part of all of the company's apps."


Benioff’s acquisition spree means he has AI features already at his fingertips:

  1. Smart data discovery (Beyondcore)
  2. Relationship intelligence and communication trends (RelateIQ, Implisit)
  3. Smart scheduling (Tempo AI)
  4. Guided selling (Steelbrick)
  5. Image recognition (Metamind)
  6. Content discovery (PredictionIO)
  7. Media topic trending prediction (ALIA by Minhash)
  8. Fraud and security breach prediction (Toopher)
  9. Server maintenance prediction (Coolan)



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